Record Brand Valuation
Kohli leads with a colossal USD 231.1 million (≈ ₹2,049 crore) brand value, outpacing Bollywood and sports stars alike
Endorsements & Reach
From fashion and fitness to fintech and automobiles—his endorsements span multiple sectors, driven by massive social media influence
Legacy & Marketability
Even without T20I and Test cricket roles, his public image as athlete, entrepreneur & family man keeps him high on brand charts
What Sets Kohli Apart
His unbeatable combination of on-field glory and off-field persona keeps brands lining up—cementing his status as cricket’s most powerful brand
Is India wasting Sanju Samson's talent by batting him lower down the order?