PCB share surprising numbers about viewership of PSL X
PSL X sets digital records as PCB reports a 647% increase in live streaming, with 48.5 billion minutes watched and 511 million playoff views redefining cricket viewership in Pakistan.
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Pakistan Cricket Board (PCB) released whopping digital viewership figures for the concluded Pakistan Super League Season 10 (PSL X), highlighting the competition's explosive growth and increasing global digital presence.
In debrief sessions with franchises, the PCB unveiled that PSL X saw a huge 647.25% rise in consumption of live streaming over PSL 9. This staggering growth points towards a significant change in the consumption of cricket in Pakistan, with the audience quickly adopting digital platforms to remain connected with their teams and the action, regardless of where they are.
| PSL X Digital Milestones | Figures |
|---|---|
| Increase in Live Streaming vs PSL 9 | 647.25% |
| Total Cumulative Minutes Watched | 48.5 Billion |
| Playoffs & Final Views in Pakistan | 511 Million |
The total viewership on live streaming sites hit a staggering 48.5 billion cumulative minutes, which highlights the tournament's power to hold a large and diverse digitally inclined fan base. The largest surge occurred at the end of the business part of the competition, the final and playoffs, where live streaming originating from within Pakistan alone had 511 million views, an all-time record in the league's history.
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PSL X Represents a Digital Milestone for Cricket in Pakistan
These statistics do more than simply indicate fan passion; they represent a change. Pakistan's cricket fanbase is no longer glued to the television. Smartphones, fast internet, and streaming applications have unlocked new avenues of fan activity and provided the PCB new ways of expanding the PSL brand.
For PCB and PSL stakeholders, this digital boom could not have arrived at a more opportune moment. As negotiations for media rights and sponsorships loom ahead, these viewership numbers provide strong bargaining chips.
Above all, PSL X's record-breaking success demonstrates that Pakistan's largest sporting spectacle is now poised for the next level of international growth, enhanced fan engagement, and sustained year-round digital connect. With the dust settling on Season 10, certainly, PSL X didn't merely entertain; it redefined the Pakistani digital sports universe.
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