Skechers signs Suryakumar Yadav after T20 World Cup 2026 triumph

Skechers has signed India’s T20 World Cup 2026-winning captain Suryakumar Yadav as part of its growing presence in cricket. The Mumbai-born batter will now wear Skechers cricket footwear and feature in the brand’s performance campaigns.

Suryakumar Yadav,known for his 360-degree stroke play,has been one of the most consistent performers in T20 cricket since his debut in 2021. His leadership in India’s World Cup-winning campaign further strengthened his position as one of the leading faces of modern Indian cricket. Suryakumar explained that he needed comfort at the highest level because he wanted footwear which Skechers provided with its combination of comfort and performance.

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List of other athletes associated with Skechers

Skechers has established a complete portfolio of Indian athletes who compete in both cricket and other sports. The brand’s cricket roster includes Jasprit Bumrah, Mohammed Siraj, Ishan Kishan and Yastika Bhatia.

Skechers demonstrates its commitment to multiple sports through its partnership with Indian football captain Sunil Chhetri. The company is also the official kit sponsor of Mumbai Indians, which helps it increase its presence in Indian cricket. Skechers uses athlete partnerships and its development of performance-oriented products to expand its presence in sports through its partnership with Suryakumar Yadav.