PSL’s Title Agreement Continues, New Sponsorship Possibilities Ahead
HBL will remain the title sponsor of the Pakistan Super League (PSL) until PSL X, despite rumors of Red Bull's involvement. Red Bull may join as a category sponsor, but title sponsorship rights are still with HBL for this season.
Be a winner today!
Get the latest cricket updates, Join our community
HBL (Habib Bank Limited) will be the title sponsor of the Pakistan Super League (PSL) up to the last match of the 10th edition, PSL X. HBL's sponsorship deal still stands for the current season, so they will continue to be the title sponsor according to the current contract.
There have been recent rumors that Red Bull signed a five-year agreement with the PSL, but it cannot be confirmed. Although Red Bull can join as a category sponsor, the title sponsorship rights for PSL X remain with HBL.
ALSO READ:Mitchell Marsh Joins LSG for IPL 2025, Set to Play as a Pure Batter
Ahead of PSL 11, there will be a new cycle of sponsorship rights, and any business firm, including Red Bull, can participate in the bidding to own the title sponsorship for the season.
The Pakistan Cricket Board (PCB) also made no declarations about the changes to the title sponsorship. The title sponsor ever since PSL commenced in 2016 has been HBL, and the consistent association between the two entities has been fundamental in the increase in popularity as well as growth of the league.
Even though Red Bull might become a category sponsor one day, nothing has changed as of now from the position HBL holds being the title sponsor.
Tags:
